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Macy's Shop For A Cause was a huge success for our organization. Macy's being an iconic national retail brand made it easy for us to establish teams and sell passes in various areas of the country. We took full advantage of social media and sold a large number of passes online. The online presence helped us create an open dialogue with the community to bring awareness and discuss infant loss in a more comfortable manner.
Healing Footprints Foundation
- Q. How much do we sell the savings passes for?
Savings passes are to be treated as cash and sold for $5 each. Savings passes cannot
be given away, discounted or reproduced. Checks for savings passes should be made
out directly to your organization. Your organization keeps 100% of the savings pass
- Q. Can I sell savings passes online?
Participating charities may sell savings passes from their websites. If your charity
opts to sell savings passes online, you may download an electronic savings pass
(PDF) from the RESOURCES tab of the Shop For A Cause website after logging in.
- Q. Can my charity sell savings passes in my Macy’s store?
We encourage all participating charities to leverage their own networks and sell
the savings passes to their constituents and supporters. Charities are not permitted
to sell savings passes in the stores. Please note: Beginning on or around mid-August, Macy’s associates will
also sell savings passes in stores to benefit the March of Dimes, our national in-store beneficiary of Shop For A Cause.
- Q. How can we spread the word about this event?
Macy's will send out news releases to local media and market the event in our stores.
Once your organization has been approved, you will be able to access flyers and
talking points to use to market to your donors from the RESOURCES tab on this website. Every
organization is encouraged to market its fundraising efforts to its constituents
via social media (Facebook , Twitter), eblasts, newsletters, posters, or other appropriate
- Q. How often do I need to report our savings pass sales?
Participating organizations are responsible for distributing savings passes among
their staff and volunteers. Your group is responsible for developing a system to
report savings pass sales to your Shop For A Cause Campaign Leader, who will then
update your savings pass sales weekly on this website.
Macy’s uses reported savings pass sales information to assist in planning events
and staffing for the day of the event.
Please note that savings pass sales are reported under the honor system.
- Q. Can I check out more savings passes?
- Q. What is the maximum number of savings passes my group can sell?
50-100 savings passes will be given to each charity at a time. Once you sell and
report your initial quantity you are welcome to come back for additional savings
passes. Larger quantities of initial savings passes can be specially requested.
- Q. Are there any restrictions on expanding our volunteer base?
No. You may want to get sister organizations to assist you with your savings pass
sale efforts. However, your organization's Campaign Leader will be responsible for
accounting for your savings pass sales.
- Q. How long can my group sell savings passes?
Until the day of the event.
- Q. Can savings passes be purchased at registers on the day of the event?
Macy’s associates will begin selling savings passes in all stores to benefit the
March of Dimes in mid-August through the day of the event.